"In a time when the half-life of business books is shorter than a Kardashian marriage, the advice in Go It Alone! has remained popular and relevant." ---- Entrepreneur Magazine April 2012 Pubished in 2004, Entrepreneur magazine recently recognized Bruce Judson's Go It Alone as perhaps the seminal book on solo entrepreneurship. The book, and Judson's new follow-up service, at Go It Alone Action Plan.com, were featured on the cover of the magazine, and the subject of an in-depth article.